I’m Sarah,
a Digital Designer.


My recent projects

I’m a UI/UX designer based in Toronto, specialized in developing digital products, applications, websites, and brand identities for businesses and users’ needs. My main goal is to bring your vision to life with high-quality, precise products that meet your requirements. Let’s work together to create a remarkable user experience!

I practice empathy in UX through user research. I set aside my ego and assumptions and immerse myself in research to have the best understanding of users' pain points.

By having the five stages of design thinking in mind (empathize, define, ideate, prototype and test), I try to provide cognitive, strategic, and practical processes that develop design concepts.

To me, Problem-solving is the act of defining a problem, determining the cause of the problem, identifying, prioritizing and selecting alternatives for a solution, then implementing a solution.

I find the initial solutions in a sweet spot between business goals and users' needs, where user experience delivers value to both sides. Testing always makes things better.


Yes! I do Art.

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